About Us

OUR STORY

We all carry something — memories, prayers, hopes, fears. Zeir gives you a way to carry what matters most: a sacred connection to faith, tradition, and protection. Whether for yourself or someone you love — give the gift of Tehilim.

SHOP SHOP

With every necklace, 
we carry something greater.

Zeir was created to connect — across generations, across borders, and across the gap between the physical and the spiritual. Each piece carries the full Book of Tehilim, nano-inscribed in light on a transparent gemstone, made to be seen, worn, and passed on.

The name Zeir (זעיר) means small in Hebrew — a reminder that even the tiniest thing can carry profound meaning. It also echoes Zeir Anpin, the Kabbalistic concept of divine compassion and spiritual flow into the world. That’s what we aim to reflect: sacred meaning, humbly carried.

Our mission is simple but powerful: to spread Jewish pride and spiritual connection. In a time of growing division and confusion, we believe every Jew deserves to feel part of something greater — to know who they are and what they carry. We are all one People.

WHO WE ARE

Shiree Odiz, our co-founder and lead designer, has spent over two decades crafting fine jewelry that balances timeless design with emotional meaning. Her work has reached thousands of clients around the world, from brides to collectors — but Zeir is something deeper. For Shiree, this is a return to what truly matters: creating with purpose, and telling a story that belongs to all of us.

This project gave me the chance to combine everything I’ve learned — design, symbolism, faith — into something you can actually carry. It’s not just jewelry. It’s Jewish identity made real.

Alongside Shiree is Dr. Yuri Borisenkov, a nanotechnology researcher with over 20 years of experience at Tel Aviv University and Columbia University. His background in turbulence and quantum-level research led him to a simple truth: the closer science gets to the structure of matter, the clearer it becomes that something deeper — even divine — is at work.

I’ve spent two decades trying to understand what holds the physical world together. The deeper I go, the more I see that energy and consciousness are linked. That’s why I founded Zeir — to help bring the spiritual and physical into focus, one soul at a time.